Friday, March 10, 2006

Enstein, Danone and DHA

Today, I've seen a new publicity from Danone on a canadian channel. The publicity showed a bunch of children, who were disguised in Enstein, eating danone yagourt with DHA

Yes, there is a link between DHA and the developpement of the brain, but it doesn't mean that there is a link between DHA and the IQ. Anyway, I just really hate this kind of publicity. When I'm tuning the T.V. and sawing this kind of marketing based on hypothesis scientifics facts trying to utilize the mom's feeling about their kids.


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